Posts Categorized: SEO

Search Engine Optimization, SEO, is all about ensuring your content and website are perfectly ‘optimized’ to impress the search engines which ultimately leads to higher rankings in the SERPs. Our posts in the SEO category of Marketing Bees will help you to achieve this.

The How, What and Why of Quality Content Marketing

Posted | By | Under the Category Content Marketing, SEO | With No Comments so Far

Quality content. Something we all know is important but try and find a clear and concise definition of what quality is and you might find yourself hitting brick wall after brick wall. But don’t fret. Here’s a full break down on what a certain leading ‘figure’ online thinks and deems is quality content.

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How to Use Broken Links to Build Backlinks

Posted | By | Under the Category SEO | With No Comments so Far

Did you know that you can reverse engineer your competition so you can beat them? That’s right. By being a lit sneaky and by being much more clever than they are, you can beat them in the SEO game. SEO is a dog-eat-dog world, make no mistake about it. If you think your competition is not using tricks or pulling out all the stops to beat you in the rankings then you have another thing coming.

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Linkbuilding is a Dirty word – Don’t use it

Posted | By | Under the Category SEO | With 3 Comments

Now that Google has cracked down hard with Penguin, paid link networks, and guest posts, Google’s message is loud and clear, any ‘manipulation’ of backlinks and how sites link to each other will be penalized. This all sounds good on the surface but it truly is problematic. Why? It seems impossible for Google to truly avoid link gaming and link manipulation because it is dependent, if not addicted, to links as ‘trust signals.’

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Will Guest Blog Posts Survive Google’s Recent Onslaught?

Posted | By | Under the Category SEO | With 2 Comments

After putting the SEO community on notice about Google’s changing attitude regarding guest posts, Matt Cutts and the web spam team made a couple of dramatic and very public examples of two respected SEOs: @annsmarty and @docsheldon. Here are the quick summaries of their situations followed by what you can learn from this recent onslaught on guest blog posts.

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How Do You Increase Site Authority with Google?

Posted | By | Under the Category SEO | With 2 Comments

Google has been talking a lot about authority. You don’t need to watch a ton of Matt Cutts’ videos regarding quality content to know that Google pays a lot of attention to end-user value. Google, in its many public announcements and its many web master guides, keep hammering home the same point: quality, quality, quality. Okay, we get it. Google cares about quality. Google cares about the end-user. Fine. The problem is this it can all be subjective. What is quality to you might be an absolute load of crap to me.

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How to Get Real Value from Blog Comments

Posted | By | Under the Category SEO | With One Comment

It used to be very easy to get backlinks from blogs. All you need to do was use your keyword as your name and link it with your target url, you then just post any garbage blog comment and click submit. If the blog owner isn’t paying attention or doesn’t care, your blog comment approves and you get a backlink. It was very easy to milk the internet for cheap backlinks. Well the golden age of blog comment SEO spam is way behind us.

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Stop Wasting your Time on Worthless Press Releases

Posted | By | Under the Category Content Marketing, SEO | With No Comments so Far

Back in 2007, it was very easy to rank on Google, seriously it was. All you need to do was, get a master list of all these free press release on websites come up with this dinky press release that doesn’t really say anything, but as your backlinks on it using your main anchor keywords. You then use a piece of software to blast these free press release sites with your low quality press release. Hoala, almost overnight you can rank quite high on Google searches depending on how competitive your keywords are and depending also on which press release sites published your press release.

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3 Tips to Maximizing your SEO Strategy Results

Posted | By | Under the Category SEO | With No Comments so Far

When Google announced back in October that they were changing algorithms from their Panda update to the whole new Hummingbird algorithm, one of the biggest things they emphasized was the value they placed upon high-quality content for helping determine page and SERPS rankings. While they’ve mentioned it as a priority before, this time it seems as if they mean it.

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